Syllabus: - 

• Digital Marketing Fundamentals 

• Content Strategy and Creation 

• Social Media Marketing 

• Data Analytics and Performance Metrics 

• E-commerce and Mobile Marketing 

• Case Study 

• Capstone Project 

Syllabus: - 

• Product Marketing Basics 

• STPs (Segmentation, Targeting, Positioning) and Case Studies 

• Identifying Market Opportunities 

• Competitive Intelligence 

• Product Values 

• Product Strategy 

• Case Study on Product Strategy 

• Digital Marketing Trends 

• Ethical Considerations 

• Metrics and Measurement 

Syllabus: - 

• Entrepreneurial thinking and mindse 

• How to gather unique product ideas 

• Industry analysis and opportunity assessment 

• Product-market fit analysis 

• Design, Prototype creation and funding strategies 

• Product Testing /Experimentation 

• Financial modelling for product leaders 

• Case Study 

• Capstone Project